EntertainmentStreamingNetflix password sharing coming to an end later this year, says reportWill Amazon Prime Video and Disney Plus reap the benefits?When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
EntertainmentStreamingNetflix password sharing coming to an end later this year, says reportWill Amazon Prime Video and Disney Plus reap the benefits?When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Will Amazon Prime Video and Disney Plus reap the benefits?
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: NurPhoto / Getty Images)
(Image credit: NurPhoto / Getty Images)
Netflixpassword sharing could soon be a thing of the past. The commonly used tactic of giving friends and family access to your Netflix account in an attempt to save money could now result in a surcharge from later this year.
T3 has reached out to Netflix for comment.
At this moment in time,Netflixhas close to 222 million paying subscribers, however, the company believes that 45% (almost 100 million) share their passwords with others. Any Netflix subscribers that continue to do this could face an extra surcharge of approximately $2.99 / £2.99 if their accounts are found within under households.
It’s also looking to be another hit for households with the cost of living rising exponentially over the past few months, something that’s expected to continue going forward. In the UK, 1.5 million people left subscription platforms such asAmazon PrimeVideo,Disney Plus,Apple TVPlus and Netflix during the first three months of the year (via market research firmKantar)
As Netflix continues tocancel shows, such asAnother Life,Space ForceandRaising Dion, it’s understandable that consumers may look to end their subscriptions out of frustration. Additionally, as Netflix looks to prioritise its biggest shows with extraordinarily large budgets -Stranger Things 4has reportedly been given a $30 million budget per episode – is this the time for its competitors to strike?
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Amazon Prime Video and Disney Plus currently don’t utilise a charging method for sharing passwords (though don’t encourage the method). Could the streamers see an influx of new subscribers as a result? Disney Plus also has the Obi-Wan Kenobi series premiering in May, while Amazon’sThe Lord of the Rings: The Rings of Poweris set to debut in September meaning there are plenty of choices out there.
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