TechSmartwatchesThe Apple Watch Ultra could get even bigger in 2024Apple’s largest smartwatch shows no signs of slimming down, according to rumoursWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
TechSmartwatchesThe Apple Watch Ultra could get even bigger in 2024Apple’s largest smartwatch shows no signs of slimming down, according to rumoursWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Apple’s largest smartwatch shows no signs of slimming down, according to rumours
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Apple)
(Image credit: Apple)
When it was unveiled last year, theApple Watch Ultraquickly took its status at the head ofApple’ssmartwatchline-up. Designed to go toe-to-toe with go-anywhere, do-anything watches like theGarmin Fenix 7, the Ultra built on the success of theApple Watchseries, while adding ruggedness and dependability.
It won a wide range of fans, too. Hikers and divers were the target market, but the Ultra found itself at home with a much wider range of fans, including pop icon, and watch aficionado, John Mayer.
It’s not for the feint of heart though – or at least, not for the slim of wrist. The Ultra has a case diameter of 49mm, which is positively gargantuan. For reference, traditional watches tend to range from around 36-44mm. TheApple Watch Series 8tops out at 45mm.
That would make it the largest Apple Watch ever, and larger even than most of theGarmin watchesit looks to compete with. The report also suggests that it could be the first Apple Watch to feature amicroLED display.
I’m all for new and innovative products, but the suggestion of a larger Apple Watch Ultra seems like an odd one from Apple’s perspective. Their entire business model is based around having mass-market appeal – we’ve seen beloved phones like theiPhone 13 Minicanned for this exact reason.
The current size is already prohibitive, with swathes of people online who want a pro-variant Apple Watch in a regular size. Driving further into the niche without addressing those consumers doesn’t seem like the Apple we’ve come to know.
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