EntertainmentStreamingThe Channel 4 streaming app tries something different – gives you a whole new way to watchLaunches the “un-algorithmy algorithm"When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
EntertainmentStreamingThe Channel 4 streaming app tries something different – gives you a whole new way to watchLaunches the “un-algorithmy algorithm"When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Launches the “un-algorithmy algorithm”
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
(Image credit: Channel 4)
(Image credit: Channel 4)
The un-algorithmy algorithm will offer a selection of content collections with a very Channel 4 feel. They’ll be a bit different to the algorithm-generated norm.
UK broadcaster Channel 4 is trying something new on itsstreaming serviceover the Christmas break – instead of simply offering the same-old algorithm-based recommendations as other apps, it’s introduced the “un-algorithmy algorithm”.
Starting on 27 December, the Channel 4 app will host collections such as “Meltdowns”, includingThe SnowmanandMarried at First Sight; A Load of Rubbish, includingRubbish Tip Britain: DispatchesandScrapheap Challenge; and Pilot Episodes, includingTop Guns: Inside the RAFandRoyal Flying Doctors.
These will be shown alongside the usual, computer-assisted recommendations, but add an extra, fun way to find new shows to watch you might not have tried before. They’ll all be available to stream on the platform.
“The un-algorithmy algorithm is unashamedly unhinged compared to all the usual streaming experiences,” said Landy Slattery, the creative innovation director of Channel 4’s in-house 4creative agency.
“We’ve created a new place for collections, unattached to our current curations and recommendations, where streamers can discover our content in all kinds of new, unbelievable, and unexpected ways.”
Previously called All4, the Channel 4 app is available across a vast number of connected devices, including mobile, tablet, Smart TVs, games consoles, plus streaming boxes and dongles.
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It’s also the first of the major British streaming services to havereleased on Apple Vision Pro,with the award-winning showTaskmastereven getting its own virtual experience just for the headset.
Channel 4 is also the home ofThe Great British Bake Offin the UK.
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