ActiveRunningUnder Armour launches HOVR Phantom 3 running shoes ‘designed for athletes training to compete’The Phantom 3 is said to maintain the franchise’s reputation as UA’s most versatile running shoeWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

ActiveRunningUnder Armour launches HOVR Phantom 3 running shoes ‘designed for athletes training to compete’The Phantom 3 is said to maintain the franchise’s reputation as UA’s most versatile running shoeWhen you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

The Phantom 3 is said to maintain the franchise’s reputation as UA’s most versatile running shoe

When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.

(Image credit: Under Armour)

Under Armour launches HOVR PHANTOM 3 �train to compete� running shoes

(Image credit: Under Armour)

If you think about it, there is no need to launch a new iteration of every running shoe franchise in the universeevery year. Most companies would be better off waiting a bit longer so they can apply meaningful updates to their shoes – and this is exactly what Under Armour did with the new HOVR Phantom 3.

The UA HOVR Phantom 3 is the latest evolution of the Phantom franchise since the Phantom 2 launched most recently in July 2020. The designers at UA identified ways to maintain what people loved about the Phantom 2 while ‘using innovation and thoughtful decision-making to make improvements to the shoe’, Under Armour says.

A neutral, responsive running shoe designed for speciality athletes training to compete, the UA HOVR Phantom 3 is thebest running shoefor those who would doanything(UA’s wording, not mine) to improve in the offseason so they may perform at their best in season.

Under Armour claims that the Phantom 3 was ‘thoughtfully and skillfully’ crafted to possess the qualities that ‘enable snappy sprints and intervals or shorter distance runs’ with the stability and comfort to transition back to the weight room and plyos. The UA HOVR Phantom 3 has an 8 mm drop (heel: 25 mm, forefoot: 17 mm) for reference.

The women’s version features yellow, orange and light green highlights(Image credit: Under Armour)

Under Armour launches HOVR PHANTOM 3 ‘train to compete’ running shoes

The women’s version features yellow, orange and light green highlights

The women’s version features yellow, orange and light green highlights

(Image credit: Under Armour)

The shoes offer move HOVR, more breathability and improved fit compared to their predecessor. The implementation of the latest evolution of HOVR midsole technology now runs the entire length of the midsole in the Phantom 3, providing a ‘plush feeling underfoot’ without compromising on propulsion.

The soft, high-performance and highly textured UA Intelliknit upper improves breathability through its ‘unbelievable stretch and targeted flex’, Under Armour adds. There is also a new heel counter combined with ‘pillowy but firm’ panels that deliver sturdy, foot-hugging support. Finally, moulded detailing in the midfoot and lower contour around the ankle not only improves fit but offers stability and ease of entry benefits.

The UA HOVR Phantom 3 launches on 7 September 2022 in North America for a recommended retail price of $140 and will be available in multiple colourways atUnder Armour.

Sign up to the T3 newsletter for smarter living straight to your inbox

Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts

EE

Waking up for work is tough in the winter – but smart tech can help you avoid that snooze buttonHow smart tech makes winter mornings run smoother

How smart tech makes winter mornings run smoother

Hoka Bondi 9 review

Hoka Bondi 9 review: Ultimate comfort meets everyday stabilityThe latest Bondi iteration elevates max-cushioned comfort with a softer ride, improved support, and durable design

The latest Bondi iteration elevates max-cushioned comfort with a softer ride, improved support, and durable design